TV Commercial in NYC, Teens, Mom & Grandma for Brand

By | February 3, 2026

NEW YORK – CARNATION MILK COMMERCIAL

Shoots Feb 17, RATE IS SAG SCALE
Open to union and non union – Can book real family members or singles to match.

Roles:

SON

all eth, 12-14 years old
(open to 16 to play younger)
Ethnically ambiguous, curious and observant. Still learning his way around the kitchen.
May need to consume the dairy product / not be lactose intolerant
You used to steal squares of your grandma’s fudge from the kitchen for a late night snack.
Sometimes you would get caught but it would usually turn into your mom and you sharing square together.
Now you want to learn how your grandma made it and how your mom managed to recreate magic.

MOM

38-45 or so
Ethnically ambiguous, grounded and intuitive. Feels at home in the kitchen, shaped by her mother’s influence.
May need to consume the dairy product / not be lactose intolerant.
You have the comfort of memory. The taste of your childhood that you are passing on to your family.
You are passing on not only a recipe but a memory to be remembered.

Find more audition notices for New York.

GRANDMOTHER

55+ Ethnically ambiguous with a lived-in warmth, confident in the kitchen with expressive hands
May need to consume the dairy product / not be lactose intolerant

You can’t remember how many times you’ve made this recipe. Sometimes the tiny feet tearing through the kitchen matched the cadence of your whisk, sometimes your casserole was an expression of comfort after a first teenage heartbreak. What makes the recipes special is that each time you make the dish, you make it for the people you love with ingredients you love.

1 day shoot
May be shooting more than 1 spot, additional spots paid at scale

Usage: Traditional digital + Paid Youtube, Social
Static buyouts – stills $450 -20%af
Fitting same day as shoot day
$50 manicure stipend.

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