Baby Model and Kid Auditions in New York for Fisher-Price Toy Commercials

By | December 30, 2022

Fisher-Price will be holding open auditions for toddles and kids ages 3 to 7.

Got a cute kid that loves toys? Do you live in New York? If so, your kid has a chance to be cast in toy commercials as a baby model for Fisher-Price / Mattel.

Fisher-Price is calling all parents who have little kids to model in upcoming commercials and ad campaigns. Fisher-Price needs kids for a variety of projects which include toy testing, digital campaigns, play shops, TV commercials and more. The open casting call is being done online via a web form and the location of and in person at the Fisher-Price facility in East Aurora, NY.  No prior kid modeling experience is needed but you must live around the Aurora area in order to be considered as they are only looking for locals who are able to self report to the Fisher Price Studio in East Aurora, NY.

The toy company is also looking to cast parents that would like to appear with their kids in commercials, ads and digital campaigns.

From toy testing and play groups to parent talks and more, you’ll help us see what works and what doesn’t, so we can create toys and products that are a hit with your mini toy expert – and you. During these sessions, we love taking video, pics and recordings to capture the action, and to possibly use for things like ads, product development, Facebook and Instagram posts, but only with your approval, of course!

Calling all parents of 3-7 year olds!

Fisher-Price is looking for local kids to audition for a chance to appear in TV commercials, digital ads & more!

Open Casting Event: Jan 5th & 7th at the Fisher-Price Creative Studios in East Aurora.

Fisher-Price Casting Call:
Thu, Jan 5
8:00 am – 5:00 pm
Event Dates & Times
Thu, Jan 5 8:00 am – 5:00 pm

Sat, January 7 – 8:00 am – 5:00 pm

Register at:

Fisher-Price Creative Studios – 636 Girard Ave. , East Aurora NY 14052

Those that cant attend the open call may also check out their casting information at their site:

Parent models needed!

Parents, we’re looking for Mom and Dad models too!

Interested in being in photo and video shoots with your children?

If so, email a candid photo of yourself to



Child’s name


Phone number

Email address

No modeling experience necessary!

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